Panerai and Razer Play to Win
The Partnership Sets Its Sights On Sustainability Targets
Curiosity and imagination are guiding principles for Panerai. The brand consistently seeks new methods, materials, and sustainable solutions. At times that nontraditional spirit leads to unpredictable partnerships, like the one formed between Panerai and Razer, the leading global lifestyle brand for gamers. At RazerCon 2021, Razer’s digital celebration of all things about gaming and more, the brands recognized their mutual focus on measures to heal the environment and joined in support of a critical ocean preservation project to promote ocean literacy.
The alliance continues with the introduction of Luminor Quaranta Razer Special Edition, a watch that merges high-end horology and the iconic aesthetic of the most recognized name in esports and global gaming. Production will be limited to 500 pieces available exclusively through Panerai boutiques and Panerai.com.
Discover more here.
PANERAI AND RAZER PARTNER WITH CONSERVATION INTERNATIONAL ASIA-PACIFIC TO SUPPORT MANTA RAY CONSERVATION
As a brand whose legacy is inextricably connected to underwater exploration, improving the oceans’ health is critical to Panerai.
To this end, Panerai and Razer have partnered with Conservation International Asia-Pacific to proudly support their vital research on marine species.
The partnership will focus on satellite tagging manta rays to gather data — including temperature, depth, and location – which, when paired with known hazards and other information, can be used to inform conservation management of the animals and their habitat.
Discover more here.
